Monday, June 29, 2009

Avoid These Common Research Errors

You should be able to find several indispensable facts about internet marketing in the following paragraphs. If there's at least one fact you didn't know before, imagine the difference it might make.

You need to know about some of the most common errors that take place when people first start their niche research. These errors can do some severe damage to your outcome, and eventually to your wallet, if you end up choosing the wrong niche to try based on improper research. Let's see what the most common errors are..

The one biggest error made in researching a niche is not narrowing it enough. Keep in mind these are niches. A website devoted to books is not a niche market. However, if you narrow it down, you can create a list of the niches under the larger category of books. Examples of niche markets would be topics such as old books, or a site devoted to cookbooks and anything related to them. You want to narrow your search as far as possible. If you research only "books" then you are going to believe there's a huge market full of waiting buyers out there. However, when you open up your store, you'll find instead that cookbook buyers aren't as plentiful as you believed!

So far, we've uncovered some interesting facts about internet marketing. You may decide that the following information is even more interesting.

Another often-committed error is stopping before you have enough data. You want to invest enough time on this now so you aren't sitting around later wondering what went wrong. What often happens is people look for various keywords on the internet. This leaves a huge gap in the data you are collecting. An error like this could make you omit half the information needed.

Emotional involvement should be curbed. Sometimes you want something so badly you end up ignoring information that doesn't fit with what you seek. You have to step back and look at the whole picture objectively or you will end up failing and be confused as to why.

Don't let the hype get to you. A lot of claims are made in the world of internet marketing. You need to take each claim and examine it for accuracy. Make sure you have all the facts and figures before deciding. If you can separate truth from lies, you're on your way to success in niche marketing.

There's no doubt that the topic of internet marketing can be fascinating. If you still have unanswered questions about internet marketing, you may find what you're looking for in the next article.



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Friday, June 26, 2009

Understanding Compression What It Is and What's Involved

When most people think of computers, what comes to mind is usually basic information that's not particularly interesting or beneficial. But there's a lot more to computers than just the basics.

Downloading files from the Internet has always been one of the most popular activities on the Internet - third to sending email and browsing the web. We download files from software libraries, ftp directories, YouTube and Google Video, MP3 sites, and we download files sent to us as email attachments.

Being so popular an activity, it's imperative that you compress the files destined for another computer. File compression combines a number of different files into one file, and it can also significantly reduce a very large file to a smaller one. As a result, the transmission of a compressed file across the Internet is faster and smoother. This article looks at compressed files a little closer and it describes how to compress and decompress them using two of the most popular archiving programs.

Identifying Compressed Files

Most files are compressed in .zip format (if you're using Windows) or .sit format (if you're using a Mac). The two most popular software programs used to compress and decompress files are Winzip and StuffIt respectively. There are other programs that do the same thing and there are even programs that can compress and decompress files for both the Windows and the Mac system. However since Winzip and StuffIt are the most popular, we will assume you will use either one to compress and decompress your own files.

If you download a compressed file from a website or file library that ends in an .exe extension, take note that although the file is compressed, it's typically a file that will install a program onto a computer. .Zip or .Sit files don't install software - they merely archive a collection of them into one, or they significantly reduce the size of a larger one.

Decompressing Files

Those of you not familiar with the latest on computers now have at least a basic understanding. But there's more to come.

Assuming that you have Winzip or StuffIt installed on your computer, you can access the files archived inside a .zip or .sit file by simply double-clicking the archive (a file ending in a .zip or .sit extension). Double-clicking one of these kinds of files will open up a window that displays the contents of the archive. In most cases, you can double click a file inside this window to use it, or you can select it and drag the file to a folder to view later.

Depending on how you elected to install Winzip or StuffIt, you may be able to right-click a .zip or .sit file and have the program extract its contents into a new folder for you.

Compressing Files

When you want to upload a file or email a collection of files to a friend, it's best to archive it as a .zip or .sit file first. This will decrease the time it takes for your computer to send it elsewhere, and it will also decrease the time it takes for someone else to download it.

To create your own .zip or .sit file, you can select a single file or a group of files from within Explorer, and right-click the selection. Again, depending on how you installed Winzip or StuffIt, you can click the "Add to Zip" or "Add to Sit" option and have these programs automatically archive the file(s) into one.

Some files compress better than others and in some instances, you may not notice that much of a difference. The files that compress the best are images, documents, and multimedia files. Executable files (files that end in an .exe extension) don't compress that well, however when they're archived with a sizable number of other files, they compress rather well. Go figure!

That's how things stand right now. Keep in mind that any subject can change over time, so be sure you keep up with the latest news.



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Wednesday, June 24, 2009

Installing And Uninstalling Computer Software

Have you ever wondered if what you know about computer software is accurate? Consider the following paragraphs and compare what you know to the latest info on computer software.

Computer software has come a long way from the floppy disks we used to use where you had to tell the program to run the install and it was impossible to get rid of it once you had it loaded. Now with the new technology we have computer software can be installed and uninstalled with ease. All you have to do is have the CD or access to the software you are going to download. There are three ways to install software.

First, if you have the disc you just load it into the CD drive and let the computer auto load the program. More often, your computer will have an install wizard pop up and ask you questions about the install. The second way you may have to install the program is by going to the Start Menu. On the Start Menu, you will click on the run option then type in the location of the program or click browse. Browse will usually allow you to find the CD location and open the program. You will need to look for the setup.exe file and open it to start the download. The third option for installing computer software is not having the disc. Some companies will allow you to purchase the computer software directly from the Internet. These downloads will allow you to click on the download button, click run, and have the program go through the installation wizard all without a disc. This way is one of the easiest ways to get the computer software you need downloaded.

When you are looking at uninstalling software, you will also have a couple of options. There are programs that promise to remove software by downloading it. This means you can get rid of programs that you never wanted on your computer like the AOL and other items computers come with when they are purchased. This is the last option you may wish to go through. It will actually take all information off the hard drive. The simplest way to remove computer programs from your computer is using the program in your control panel. Go to the Start Menu, select settings and then click on the control panel. In the control panel, you will find an option for removing or adding programs.

If you don't have accurate details regarding computer software, then you might make a bad choice on the subject. Don't let that happen: keep reading.

When you open up the option you will just have to click on the item you want uninstalled and click on remove. The process usually asks you to close the program and ask if you want a complete un- installation of the computer software. The process can take several minutes or a few seconds depending on the file size. The last option for uninstalling computer software is using the actual installation disc. You will find that most programs have a built in uninstall program to help you remove the entire program from the computer.

You may need to uninstall programs if the installation process was not successful or if you have a new version of the computer software, you are trying to remove. Some programs will not write over existing files with an update instead they will down load the entire program again so that you have the older version and the newer version tying up your disc space. Programs that you do not need and that come with the computer can be removed using the “add or remove programs” in the control panel. Be very careful with the programs you are removing.

Make sure you know what the program is and that it is not vital to the running of your computer. If you remove something your computer needs to run by accident you may crash the entire hard drive. When you have trouble with an installation, it may be the disc you are using is incompatible with your other software or has been damaged. If the software you have purchased will not work, make sure to return it to the store and ask for an exchange and make sure that the program is compatible.

There's a lot to understand about computer software. We were able to provide you with some of the facts above, but there is still plenty more to write about in subsequent articles.



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Monday, June 22, 2009

Improve Usability of Your Website

The following paragraphs summarize the work of web design experts who are completely familiar with all the aspects of web design. Heed their advice to avoid any web design surprises.

No matter how brilliant your website design is, if it is hard to reach the content of your site then your site is as useful as an empty shell. Here are some tips to improve the usability of your website to ensure it serves its functions optimally.

The first method is to make sure the typography of your content is suitable. If you have large blocks of text, make sure to use CSS to space out the lines accordingly. The longer a single line of text is, the greater the line-height of each line should be. Also, make sure the font size of your text is big enough to read easily. Some sites have 10-pixel-tall text in Verdana font; while that may look neat and tidy, you have to really strain your eyes to read the actual text.

The best time to learn about web design is before you're in the thick of things. Wise readers will keep reading to earn some valuable web design experience while it's still free.

Make it easy for visitors to find content that they want on your site. If you have thousands of articles on your site and a certain visitor wants to find one single article from that pile, you have to provide a feasible means to enable visitors to do that without hassle. Be it an SQL-driven database search engine or just a glossary or index of articles that you have, providing such a feature will make sure your visitors can use your site with ease.

Ensure that your site loads fast if you do not want to lose visitors. Most internet users will leave a website if it doesn't load completely within 15 seconds, so make sure the crème de la crème of your website is delivered to the visitors as soon as possible to retain their attention.

Last of all, test each and every link on your site before it goes online. There is nothing more effective in tarnishing your professional image than broken links, so be very careful about that.

So now you know a little bit about web design. Even if you don't know everything, you've done something worthwhile: you've expanded your knowledge.



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Friday, June 19, 2009

Finding a Search Engine Optimization Company

The following paragraphs summarize the work of seo experts who are completely familiar with all the aspects of seo. Heed their advice to avoid any seo surprises.

When it comes to business some people like to get their hands dirty and iron out every little detail of every little deal and transaction. Others like to handle the parts of the business that they know and are comfortable with, leaving the bits and pieces they are unsure about to people who know what they are doing.

Before you start looking for a search engine optimization company sit down and consider your situation. What goals do you have for your website? What are your priorities? How much can you afford to spend, remember that you pay for quality, the lowest price isn't always the best deal.

When it is time to submit your web-based business to a search engine their are search engine optimization companies who, for a fee, will be happy to optimize the websites for the business owners who do not feel comfortable doing it themselves.

Search engine optimization is the art and science of making a website attractive to search engines. If you don't know where to find a reputable search engine optimization company try looking in search engine optimization forums, references or articles on reputable websites, ask friends for recommendations, ask other webmasters if they used anyone to optimize their sites and if they did ask which company they used and if the experience was pleasant.

You may not consider everything you just read to be crucial information about seo. But don't be surprised if you find yourself recalling and using this very information in the next few days.

The first thing you have to watch out for when you're selecting a company to handle your search engine optimization is scams. The first thing to do is avoid any search engine optimization companies that are listed in the black hat directory. Black hat search engine optimization is not really optimizing but really just spamdexing, most search engines penalize websites that are caught spamdexing. Also avoid any company who guarantees a ranking before they even look at your site. Make sure the company you are considering is actually going to do something besides add doorway pages and meta tags.

What is spamdexing?

Spamdexing is using methods that manipulate the relevancy or prominence of resources indexed by a search engine, usually in a manner that is inconsistent with the purpose of the indexing system. A lot of times spamdexing is done by stuffing a website full of keywords, web crawlers (the programs search engines use to rank websites) read the web sites they read lots of the same keyword and assume that the sight is content rich. Based on the web crawler's findings the website is given a high rank. Allot of the time the keywords are stuck at the bottom of the document where the internet user can't see them. Keyword stuffing is considered content spam.

The other common type of spamdexing is link spam. Link spam is spamdexing that takes advantage of link ranking algorithms causing search engines to give the guilty website a higher ranking. Link farms, hidden links, Sybil attack, wiki spam, spam blogs (also referred to as splogs), page hijacking, buying expired domains, and referrer log spamming are forms of link spam.

Hopefully the sections above have contributed to your understanding of seo. Share your new understanding about seo with others. They'll thank you for it.



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Tuesday, June 16, 2009

PC Security The Funky Worm

In today's world, it seems that almost any topic is open for debate. While I was gathering facts for this article, I was quite surprised to find some of the issues I thought were settled are actually still being openly discussed.

Back in 1974, the funk group, the Ohio Players made a song called “Funky Worm”. What inspired the group to write this song may have been prophetic vision or just plain luck. The “Funky Worm” was similar to what a worm virus does to a computer system

The Funky Worm was a bad concept. The “worm” had the ability to render destruction while being cool and hidden at the same time. Whoever at the internet association must have been a band member of the Ohio Players or a big fan of the group. Anyway, a computer worm is one bad thing to have on your system.

A worm is a sub-class of a computer virus and they usually spread from system to system. This is the difference. A computer virus usually needs the help of a person (many times through ignorance) to spread amongst computers. A worm does not need that assistance; therefore, that’s why it has its name.

The best time to learn about security is before you're in the thick of things. Wise readers will keep reading to earn some valuable security experience while it's still free.

A worm actually has more knowledge of public transportation than the average American citizen. You see, your computer has ports that send data and transmissions out to other computers. Worms hang out at the port like bums trying to get a ride from New York to Florida via these “roads” or “lines of transportation”. It doesn’t even have to pay a fare. Why drive (like a computer virus) when all you have to do is stand at the port and get on the next thing smoking to South Beach?

A worm can duplicate itself on your system so that means that it has the capability to send out children that look just like it! Once again, it seems like these viruses and worms go straight for the email address book. Worms can use emails to send a copy of itself (uninvited of course) to every person that you have in your virtual phone book. Therefore, they have a guest that they don’t want either!

Worms can also crash web servers by duplicating themselves. It can stop geographical systems to stop working. They wreak havoc on system memory and if you are on the internet, take up bandwidth. Worms are definitely BAD!

Again, good virus protection software can catch a funky worm any day of the week. The key is to keep your subscription updated.

Is it by chance that the Ohio Players had this in mind when they wrote that song?

Now you can be a confident expert on security. OK, maybe not an expert. But you should have something to bring to the table next time you join a discussion on security.



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Sunday, June 14, 2009

Internet Security Software: Free Downloads To Secure Your PC

Have you ever wondered what exactly is up with security? This informative report can give you an insight into everything you've ever wanted to know about security.


The internet is considered as the information superhighway where you can gather the information you need for school and work. In fact, the internet is so useful that people have begun to use it for businesses.

The internet can even be a great way to entertain yourself with downloadable movies, comics and music. Another benefit the internet gives is that you can do your shopping for your clothes and groceries right in the comforts of your own home. You no longer need to go out to the supermarket or to the mall to buy the things you need. All you need to do is log in to an online shopping website and purchase the items you need.

Unfortunately, useful as the internet may be, it also has its dangers. Since more and more people are purchasing goods and services in the internet, it also paved the way for new kinds of criminals. These criminals will try and get your financial and personal information and use it to steal money from you without you knowing about it until it’s too late.

These people develop programs or softwares that can invade your personal computer silently and will start gathering information for the developer. With these programs, they will have access to your files and know every key you type in your keyboard and every click of your mouse. Sometimes, these programs simply destroy the files inside your computer.

Here are the different programs cyber criminals use to destroy your files, or obtain your personal information:

You may not consider everything you just read to be crucial information about security. But don't be surprised if you find yourself recalling and using this very information in the next few days.

• Spyware
• Adware
• Viruses
• Spam emails

In order to protect yourself and your PC from the different malicious software circulating the internet, you have to purchase a kind of internet security software. However, since there is a lot of security software available in the internet, you will be confused on which one you should purchase.

This is why there are trial periods for softwares in order for you to determine which software is better. Trial or demo versions of the different internet security software are free and can be downloaded instantly from the company’s website. You can download it for free, install it in your computer, and test it if it would be worth your time and money to purchase the full version of the software.

However, these demo versions can only protect your personal computer at a limited time only. After the trial period expires, the software will be locked and you will need to purchase the full version of the software in order to use it again.

Some trial versions have full capabilities while others have only limited capabilities. These free software versions can also be very useful. You can try and use these versions until you find the internet security software you want. Think of it as a temporary fix until you find the right software.

So, if you are looking for a way to protect your computer from malicious software at least temporarily, you can try out the free versions of internet security software until you find the software that is right for your computer. You have to find the software that offer full capabilities against the growing threat in the internet today. It should be able to fight off viruses, spyware, adware, spam emails, and hackers.

With the right kind of software, you will be sure that you can surf the internet without worrying about the different malicious software circulating the internet today.


The day will come when you can use something you read about here to have a beneficial impact. Then you'll be glad you took the time to learn more about security.



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Friday, June 12, 2009

Recycling Old Computers To Save The Environment

So what is computers really all about? The following report includes some fascinating information about computers--info you can use, not just the old stuff they used to tell you.

Many cities, towns and townships are now thinking about computer recycling as well as TV recycling methods to protect the environment and avoid possible soil contamination. Because computers contain many parts that could release toxins into the soil, city governments are seeking alternative ways to dispose of your old computers as well as all your old electronic equipment. This eventually will become a normal practice as more city governments become aware of the potential danger of dumping computers and all electronic products into a landfill. Many groups are also spreading the word about computer recycling and want to find better ways to dispose of the equipment.

In many cities, there are local electronic stores or recycling centers that will take your old computers and other electronics, dismantle them, and place the right parts in the right containers for disposal. This method of disposal will soon become a necessity because of the computer industries continued upgrading and making more computers that are newer more affordable for the average person to buy. If the computers make it into landfills as they have in the past, it could eventually cause environmental issues that would then need to be addressed by the federal government.

The issue of recycling computers and other electronics has become a hot computer topic and will continue to be addressed by conservatives and government officials in order to protect the land. Because the monitors as well as televisions have gases and other toxins that if placed in landfill sites could sooner or later release these gases into the atmosphere as well. This is a concern for all who have the ozone and air quality in mind. The gases inside a monitor need to be released safely as you do with a refrigerator or air-conditioner. Without proper release, the air can become filled with these toxic gases.

When recycling computers, monitors and any printers, people need to take the equipment to a place that is accredited for safely disposing of the equipment in a safe and proper way rather than dumping the equipment in a pile somewhere and hope for the best. It is vital that everyone disposes of their computer equipment properly and take it to a participating recycler in the area. You may have to pay a small fee to drop off your old electronic equipment, but you will also be spending the money wisely to protect the environment.

The information about computers presented here will do one of two things: either it will reinforce what you know about computers or it will teach you something new. Both are good outcomes.

One of the issues surrounding computer disposal is the already thousands if not millions of computers, printers and monitors as well as other electronics that are already in landfills all over the world. Many people express concern about ways to clean up landfill sites that already have the electronics dumped there, but the cost would be in the millions to do such a huge project of this sort. Besides the fact that electronics that have been in landfills for some time now have probably already done what harm they could do already.

Printers just need the ink cartridges and toner cartridges removed before dismantling them. Many stores such as Office Max and other retail electronic stores have barrels for disposing of your old cartridges. Many ink and toner manufactures that sell to stores, supply pre-paid envelopes for sending the old cartridges back for recycling. These practices have been around for quite a while now. This has cut down on ink cartridges and toner cartridges from being pull in landfills. If everyone would learn to recycle computer and electronic equipment, then it will save millions of dollars for future clean up of these landfill sites.

Recycling old computers to save the environment is necessary and everyone has a responsibility to abide by this practice to protect and preserve land and air quality. With the newer computer systems becoming available for an affordable price and the way technology changes daily, people are going to need new computers and other electronic equipment to keep up with the changing world. Recycling is needed to accommodate all the old equipment that will double if not triple over the next few years.

It never hurts to be well-informed with the latest on computers. Compare what you've learned here to future articles so that you can stay alert to changes in the area of computers.



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Wednesday, June 10, 2009

Computer Networking Training

The best course of action to take sometimes isn't clear until you've listed and considered your alternatives. The following paragraphs should help clue you in to what the experts think is significant.

Computer networking training is a must have for any professional in the IT (Information Technology) field today. Networks are connecting almost everything we use in the computer world. Printers are connected via networks, computers are networked together, we connect to servers the world over through the largest network in the world (the Internet). Networking is the basis for some of the most revolutionary information sharing in the modern world. Computer networking training can provide the skills and knowledge needed to set up, troubleshoot, and repair networking issues. The technician who can successfully do this will be in great demand for some time to come. Even the home office worker will benefit from obtaining computer networking training, as many home offices are now equipped with pre-installed network jacks and / or wireless network systems.

Most of this information comes straight from the computer training pros. Careful reading to the end virtually guarantees that you'll know what they know.

Computer networking training is just like any other kind of training. You want to check out all of your options and available resources before signing the dotted line for any classes. In the IT industry, any type of training courses that you take should be taught by certified instructors, and even the school should have some certification behind it. It is important when evaluating computer networking training that you take both of these into account. It won't do you any good to take a class from an accredited school, only to be taught by someone who isn't fully qualified to teach the class. In fact, this could be a violation of the school's accrediting agency's requirements. Likewise, if your computer network training is provided by a top-notch certified instructor, but the school isn't accredited, then you will get a certificate of completing the course that is virtually useless. Don't waste your money if you're not sure.

You will also want to make sure that the school provides an affiliation with an outside certification for you once you complete the computer networking training. In the field of networking, the major players for certifications are CompTIA, Cisco, and Novell. While there is some debate among the various governing agencies, a quick glance on the search engines seems to point towards an edge for Cisco's certification and CompTIA's Network + certification. So why is your opportunity for certification so important when selecting computer networking training? It is simple. Certification is your means of proving you know what you say you know. Without being certified, you are simply another voice on the IT landscape, drowned out amongst the crowds.

So, as we have seen, computer network training is a requirement for any individual who is serious about being a computer professional. While the options may seem endless, the qualifications you need to look for are very specific, and should not be ignored. A final consideration to make when evaluating your choice of training providers is, of course, the final cost. This should include taking into account any discounted certification programs that are available at the end of the course. Obtaining good computer networking training does not have to become a chore, but should benefit everyone involved in the end.

This article's coverage of the information is as complete as it can be today. But you should always leave open the possibility that future research could uncover new facts.



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Monday, June 8, 2009

The Importance of a Sitemap

When you think about web design, what do you think of first? Which aspects of web design are important, which are essential, and which ones can you take or leave? You be the judge.

A sitemap is often considered redundant in the process of building a website, and that is indeed the fact if you made a sitemap for the sake of having one. By highlighting the importance of having a well constructed sitemap, you will be able to tailor your own sitemap to suit your own needs.

1) Navigation purposes

A sitemap literally acts as a map of your site. If your visitors browses your site and gets lost between the thousands of pages on your site, they can always refer to your sitemap to see where they are, and navigate through your pages with the utmost ease.

2) Conveying your site's theme

The information about web design presented here will do one of two things: either it will reinforce what you know about web design or it will teach you something new. Both are good outcomes.

When your visitors load up your sitemap, they will get the gist of your site within a very short amount of time. There is no need to get the "big picture" of your site by reading through each page, and by doing that you will be saving your visitors' time.

3) Site optimization purposes

When you create a sitemap, you are actually creating a single page which contains links to every single page on your site. Imagine what happens when search engine robots hit this page -- they will follow the links on the sitemap and naturally every single page of your site gets indexed by search engines! It is also for this purpose that a link to the sitemap has to be placed prominently on the front page of your website.

4) Organization and relevance

A sitemap enables you to have a complete bird's eye view of your site structure, and whenever you need to add new content or new sections, you will be able to take the existing hierarchy into consideration just by glancing at the sitemap. As a result, you will have a perfectly organized site with everything sorted according to their relevance.

From the above reasons, it is most important to implement a sitemap for website projects with a considerable size. Through this way, you will be able to keep your website easily accesible and neatly organized for everyone.

Now that wasn't hard at all, was it? And you've earned a wealth of knowledge, just from taking some time to study an expert's word on web design.



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Saturday, June 6, 2009

Controversy Lends a Helping Hand to Search Engine Optimization

In today's world, it seems that almost any topic is open for debate. While I was gathering facts for this article, I was quite surprised to find some of the issues I thought were settled are actually still being openly discussed.

It is always wonderful to hear good news. Hearing good news makes us feel good about ourselves, the people around, our dog... heck the world is a better place when we have good news.

Good news might make us feel good about ourselves and the world but there is something deliciously appealing about bad news, especially if it is about someone other then ourselves.

Bad news makes good news copy. Celebrities know that. I once watched an interview with a well known, highly controversial, singer/songwriter, and performer. The newspapers are always full of articles and stories about his exploits (he and I share the same home state so I think the papers I read have probably double what papers in the rest of the country print). The interviewer asked this singer about one of his recent escapades. The singer kind of chuckled and shyly admitted that while the episode had happened it had been blown out of proportion. When the interviewer asked why the singer did nothing to correct the allegations the singer bluntly replied...money. Each time someone accused him of doing something awful kids started to rush to the stores to buy his CD's, partly because his name was being splashed all over the airwaves and was fresh in their minds when the perused the music department, but also partly because their parents were trying to ban his music from the house. When he was on his best behavior he didn't get any media attention and his record sales plummeted. So, since the singer is anything but stupid and he has a deep appreciation for the things money can buy, he goes a little bit out of his way to perpetuate his bad boy image.

Bloggers are another group of people who understand how swiftly controversy spreads. They know that if they write about something that is controversial there will be a flood of readers reading their bogs and leaving feed back. Before you know it a dialogue has started, sometimes it isn't a peaceful dialogue but it's a dialogue just the same.

Once you begin to move beyond basic background information, you begin to realize that there's more to seo than you may have first thought.

The same thing can be true about websites and search engine optimization. Search engine optimization is the art and science of making a web site appealing to search engines. Search engines determine the attractiveness of a website by sending out web crawlers that look for algorithms placed throughout the website. The more algorithms a website has the higher it gets ranked during a search.

A second thing several search engines look for is something called link analysis. Web crawlers look for how many links lead back to the website. The more links leading back to a website the higher that website will rank.

Controversy is a way to get a lot of links to your website fast. For example a breeder of Ball-headed pythons went to an exotic pet show to purchase some more snakes for his store. While he was at the show the police stormed the pet show, using excessive force to remove several of the exhibitors. You snapped several graphic pictures of the event, photos you later post on your website where you sell the snakes you breed. Others see the controversial photos posted on your site, they tell their friends and customers. To simplify things the owner of the second pet store posts a link on his site that attaches directly to yours. As more and more people hear about your photos, more and more links to your site are created. The next thing you know you are ranked on the very first page of the search engines hits.

In addition tot the boost in your ranking you have also sold nearly all of your saleable snakes. Controversy really does sell.

Knowing enough about seo to make solid, informed choices cuts down on the fear factor. If you apply what you've just learned about seo, you should have nothing to worry about.



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Thursday, June 4, 2009

Using Message Boards for Internet Marketing

The following paragraphs summarize the work of internet marketing experts who are completely familiar with all the aspects of internet marketing. Heed their advice to avoid any internet marketing surprises.

Internet marketing is a very wide term which can be used to encompass a variety of marketing techniques which are used online. Banner advertisements, website promotion, search engine optimization, email marketing and affiliate marketing all fall under the umbrella of the term Internet marketing but there is even more to Internet marketing than those concepts. Promoting your website or business on message boards can also be considered to be Internet marketing. In fact this is one of the simplest and least expensive Internet marketing options available. This article will examine how savvy business owners can use Internet message boards wisely. It will also explain how message boards can be misused and rendered ineffective as well.

Message boards are essentially online meeting places. In general most message boards are focused on a particular niche subject and encourage those who share an interest in this particular subject to get together to discuss relevant issues, ask questions, provide advice and even just socialize. Message boards can focus on any subject imaginable they may focus on a particular baseball team or just the sport of baseball in general. Message boards can focus on subjects such as politics, television shows, bands, current events, jobs, hobbies or any subject imaginable. Savvy Internet marketers can take advantage of these message boards to reach a target audience without investing a great deal of money.

Consider a business in which the focus of the business is to assist people in finding jobs which offer telecommute options. The concept of working from home is becoming increasingly popular and there are many websites which focus on this subject. Likewise there are also many message boards devoted to the topic of working from home. Here those with an interest in the subject meet to discuss issues such as finding employment where working from home is an option, working around the schedule of your children, setting up a home office, dealing with friends or family members who don’t respect your working hours and paying taxes on freelance assignments. A business owner who actively participates in this message board can take the opportunity to post a link to his website when it is relevant and offers something of value to the conversation. This is worthwhile because the message board features a high concentration of your target audience members.

Most of this information comes straight from the internet marketing pros. Careful reading to the end virtually guarantees that you'll know what they know.

When using message boards to promote your business, it is important to ensure you are following the rules associated with the message boards. Message boards may have restrictions regarding the posting of links and failure to abide by these restrictions may result in you being banned from the message board. For this reason it is important for anyone who is interested in using message boards for promotion of their business to carefully read the user agreement to ensure they are not violating any of the rules. It is also important to simply use common sense when promoting your business on a message board. Just because the rules do not restrict posting links, does not mean you should spam the board with your link. Take care to only include y our link when it is relevant. This will prevent message board users from assuming your link is just worthless spam.

Finally, when using message boards to promote your business it is important to be courteous to other message board users and to keep all posts professional. This is important because you and your business are much more likely to be taken seriously if you act professionally and responsibly. You should maintain this degree of professionalism even in posts which do not include your business link. This is important because other message board participants will remember you by your user name and will not be likely to take you seriously if you have previously made posts which were offensive, mean spirited or inaccurate. For this reason it is important to act as a representative from your company at all times.

Those who only know one or two facts about internet marketing can be confused by misleading information. The best way to help those who are misled is to gently correct them with the truths you're learning here.



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Tuesday, June 2, 2009

This Isn't Internet Marketing

If you have even a passing interest in the topic of internet marketing, then you should take a look at the following information. This enlightening article presents some of the latest news on the subject of internet marketing.

As with all innovations, we soon become wrapped up in the newness, the easy access, and the excitement we feel with something that has not existed for us before now. Internet marketing is no exception. Online marketing does have its pitfalls in spite of all the good things it offers. We often put more store in something new than it is really worth. Below are some of the things that internet market lacks.

Replacing the traditional form of buying and selling is not going to happen with internet marketing. Pretend for a minute that you are looking for a new car. You go online, look through picture after picture and find one you like and can afford. That's where you stop. You can't touch that car, nor can you take a test drive. You have only a small idea of what the car will be like when you drive it. Are you going to pay potentially thousands of dollars for that car, or will you go to a local car lot instead, where you can get a much better idea of what you're buying? This is a major limitation to internet marketing for many items.

If you find yourself confused by what you've read to this point, don't despair. Everything should be crystal clear by the time you finish.

Another frustrating fact of buying online is dealing with lost connections and websites being down. You can't do what you set out to do. You end up having to wait or take a drive to somewhere that has what you need. Shopping online isn't always doable.

You aren't going to make tons of money in little or not time on the internet. Granted, a very small number of people have been lucky enough to develop a money-making endeavor, but these are the exception to the rule. There are a larger number who have failed miserably at online businesses. Most of the business realities of the brick and mortar world still apply to the virtual world, you still will have to put in endless hours and effort to make it succeed.

Internet marketing, finally, is not static. As the world itself changes and grows, so will the world of internet marketing. Technology will change and the government will make more laws to control what happens online. You can't count on what is today to be around in its present form ten years from now.

Don't limit yourself by refusing to learn the details about internet marketing. The more you know, the easier it will be to focus on what's important.



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